We rebuild the highest leverage product or landing page on your Shopify store and run it as a live split test against the existing version. Revenue per visitor decides which one stays.
Usually the product page, because that is where the purchase is decided. One page, rebuilt in full, ready to run against what you have now.
Your traffic is split between the new page and your current one. Up to five iterations. The test result decides, not our opinion.
An ongoing programme of tested changes across product and landing pages, reported on the same dashboard you see.
Every figure we publish was measured in an A/B test on the brand's own traffic.